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Which Perfect Patients Plan is Right for Your Practice?

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Randi Grant

By Randi Grant

Marketing Manager

Published March 19, 2025

2 min read

Every chiropractic practice has unique needs based on its stage of growth, competitive landscape, and business goals. At Perfect Patients, we’ve developed a suite of website and digital marketing plans designed to align with your practice—wherever you are in your journey.

Finding your perfect plan doesn’t have to be complicated.
Here’s how to choose the right one for your practice:

Launch PAD Plan: Building Your Digital Foundation

Ideal for: Practices preparing to open within the next 3-6 months

The Launch PAD Plan is designed specifically for chiropractors who are in the pre-opening phase. This plan allows you to:

  • Establish your online presence before you even open your doors
  • Start building Google authority (which takes time) so you’re visible when you launch
  • Capture early interest from potential patients in your community
  • Secure your digital footprint with professional branding

The Launch PAD Plan is a cost-effective way for you to start promoting your practice and building a presence before you open your doors.
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Essential Plan: Professional Presence for Established Practices

Ideal for: Well-established, referral-based practices in lower-competition areas

If your practice is already thriving through referrals and you’re in an area with relatively low competition, the Essential Plan provides everything you need for a professional online presence:

  • Mobile-responsive, customized website
  • New blogs published regularly
  • Solid on-page SEO implementation
  • Ultra-responsive support team for website updates
  • Self-service portal for DIY updates

This plan is perfect for practices that have a steady flow of patients and need a solid online presence to support their referral-based growth strategy.
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Premium Plan: Accelerating Growth in Competitive Markets

Ideal for: Newer practices, competitive areas, or practices in active growth mode

Our most popular option, the Premium Plan, includes everything in the Essential Plan plus enhanced marketing tools designed to help you stand out and attract more new patients:

  • Ongoing SEO strategy
  • Professional logo design
  • Professional in-practice photoshoot
  • Social media content and scheduling platform
  • Dedicated Digital Marketing Specialist

The Premium Plan is designed for practices in more competitive areas or those actively seeking to grow their patient base through digital channels.
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Ultimate Plan: Dominating Your Local Market

Ideal for: Practices in highly competitive markets or those rebranding after acquisition

For practices that want to be the dominant force in their local market, the Ultimate Plan delivers our most powerful set of
tools and strategies:

  • Area exclusivity (only one Ultimate client per jurisdiction)
  • Senior-level Digital Marketing and SEO Specialists
  • Professional photography
  • Link building strategy
  • Citation cleanup and management
  • Automated review generation
  • Call tracking and conversion coaching

The Ultimate Plan is particularly effective for practices that are rebranding (such as after purchasing an existing practice) or those in highly competitive jurisdictions where standing out requires more horsepower.
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Enterprise Plan: Coordinated Multi-Location Marketing

Ideal for: Practices with multiple locations

Managing marketing across multiple practice locations requires a specialized approach. Our Enterprise Plan offers:

  • Coordinated branding across all locations
  • Localized SEO strategies for each office

The Enterprise Plan ensures that your practice group maintains consistent branding while optimizing each location for its specific market.

Scaling with Your Practice

One of the most valuable aspects of partnering with Perfect Patients is the ability to adjust your plan as your practice evolves. Many of our clients start with one plan and upgrade as they grow—ensuring their digital marketing strategy always aligns with their current goals and challenges.

Ready to find your perfect plan? Take our Plan Pairing Quiz to receive a personalized recommendation, or schedule a free consultation today to discuss which option best fits your unique practice.

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