It’s an increasingly common tale: chiropractors who were seduced by the overtures of zealous freelance SEO consultants who used risky techniques to artificially boost the doctor’s website. Recent updates to the Google algorithm have now detected these efforts. And the penalties are harsh—with affected websites dropping to page 10 or being banned altogether!
These “black hat” techniques produced artificially high ranking by adding hundreds, sometimes thousands, of backlinks from suspicious websites in “bad neighborhoods.” Now, these unnatural link profiles created by SEO freelancers must be undone, costing further thousands of dollars and months of work.
Please be careful before being enticed by a third-party SEO consultant who may not have your long-term best interests in mind. If you have questions about some aspect of SEO contact our team of dedicated professionals.