We spend a lot of time talking about the best ways to get new patients. And while there are a lot of digital marketing strategies you can (and should) be implementing to generate new patients, one of the best ways to get quality new patients who turn into loyal returning patients, is through referrals.
Continue Reading →Category Archives: Chiropractic Marketing
The Internet is a crowded space. Attention spans are as short as ever. Don’t get diverted by marketing activities that won’t move the needle for your practice. Learn about the 5 factors of digital marketing success.
Continue Reading →Chances are you became a chiropractor so you could help people – to improve lives with chiropractic care. While you refer to yourself as a practice, in reality, you are a small business. Therefore, you face one of the most vexing challenges facing all small businesses: getting and keeping customers. You need customers for your […]
Continue Reading →If you use Google Analytics, you know how visitors arrive at your website. But do you know how potential new patients behave once they get there? While you may be monitoring high-level website analytics, you’re probably not paying attention to on-page behavior patterns. Basic Google Analytics doesn’t reveal that kind of data. Conversion optimization technology […]
Continue Reading →Like the cover of a book, appearance is crucial to the success of your content marketing. Conceptualizing, writing, and publishing high-quality content can be time-consuming. Formatting the perfect blog post is relatively easy. Here are a few tips to consider before publishing your next blog post: Short paragraphs No need to apply traditional rules of composition […]
Continue Reading →Video can be a valuable marketing channel. It’s a great way to make announcements, provide education, and engage both current and prospective new patients. When it comes to video marketing, we often get this question: “Which is better, Facebook Live or YouTube?” The answer? It depends. Which platform to use hinges on what you are […]
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