Category Archives: Chiropractic Marketing

Study Reveals 5-Star Reviews Essential to Chiropractic Marketing

If you could increase your new patient inquiries by 25%, would you? A new study by Bright Local on the impact of online reviews on consumer choices reveals how you might be able to do just that. You just need to focus as much attention on your online reputation as you do your real-world reputation. […]

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Chiropractic Website Flaw Revealed By Survey

After examining the results of hundreds of chiropractors taking a seven question quiz about their practice website, a surprising trend emerged. Before I share it, and what it means to chiropractors who want new patients from the Internet, consider…

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Does Your Front Desk Convert New Patients?

Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient once they decide to pick up the phone. Conversion occurs after someone talks to your front desk.

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How Much Would You Pay For a New Patient?

“I’ll give you $10 if you give me $100.” That’s marketing. You set aside a budget or sacrifice time in the hopes of retaining and securing more new patients. In the past, this meant buying a yellow page listing. Or spending time and money to design and distribute a postcard.

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5 Chiropractic Digital Marketing Mistakes

About half of U.S. small businesses have a website. But simply having a website isn’t nearly enough if you want a web presence that nurtures existing patients and entices prospective patients to choose you. You need a comprehensive online marketing strategy.

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8 Ways a Chiropractic Marketing Company Can Help You

The goals of most practice websites are to get more website visitors, more interested prospects, and – most important of all – more new patients. The problem is most chiropractors aren’t sure what needs to be done to reach those goals.

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