After examining the results of hundreds of chiropractors taking a seven question quiz about their practice website, a surprising trend emerged. Before I share it, and what it means to chiropractors who want new patients from the Internet, consider…
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Your office phone rings. Once, twice, three times. Who’s going to answer it? What are they going to say? Someone doesn’t become a patient once they decide to pick up the phone. Conversion occurs after someone talks to your front desk.
Continue Reading →“I’ll give you $10 if you give me $100.” That’s marketing. You set aside a budget or sacrifice time in the hopes of retaining and securing more new patients. In the past, this meant buying a yellow page listing. Or spending time and money to design and distribute a postcard.
Continue Reading →About half of U.S. small businesses have a website. But simply having a website isn’t nearly enough if you want a web presence that nurtures existing patients and entices prospective patients to choose you. You need a comprehensive online marketing strategy.
Continue Reading →The goals of most practice websites are to get more website visitors, more interested prospects, and – most important of all – more new patients. The problem is most chiropractors aren’t sure what needs to be done to reach those goals.
Continue Reading →The online marketing industry never slows down and 2016 was another action-packed year. To succeed in marketing your practice in 2017, you need to have the foresight to plan ahead and capitalize on new marketing trends before your competition does.
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