Building a lasting chiropractic brand requires three key elements: putting patients first, sharing your core purpose, and maintaining consistent community visibility through events, partnerships, and service. Dr. Krysti Wick shares insights from 17 years of practice building and coaching over a thousand offices on how to create an authentic practice that makes a real impact in your community.

The new year is a golden opportunity to attract new chiropractic patients, but you need a strong online presence to do so. Here are 5 actionable strategies to help you attract more new patients this year.

Are you starting to notice a dip in appointments booked this month? Has the post-summer, back-to-school rush died down? You’re not alone. Here we offer five tips for keeping your schedule full during the holidays.

Have you ever noticed that when you search for something on Google — whether it’s “chiropractor near me” or “best restaurant for breakfast“— your results can look very different from someone else’s? This isn’t a glitch; search engines and social media platforms are intentionally designed this way.

In today’s digital world, establishing a strong online brand isn’t just an option for chiropractors — it’s a necessity. With more patients turning to Google to find healthcare providers, your online presence can make or break your practice. But how do you rise above the noise and build a brand that stands out, resonates with […]