You may have heard buzz recently about new ADA website compliance guidelines. The ADA guidelines are in place to make sure that businesses are accessible by all, including those with disabilities. This has recently been interpreted to include business websites in addition to physical locations.
Continue Reading →Get to Know the Author
31 October 2017
Transitioning to HTTPS
If you manage your own domain in GoDaddy, you may receive (if you haven’t already) an email that tells you your site is not secure. If you’re a Perfect Patients client, no action is required on your part.
Continue Reading →
17 October 2017
The High Cost of a Discount Chiropractic Website
It’s tempting to go after a bargain, be it at the mall, the car dealership, or when choosing a chiropractic website provider. It’s particularly appealing when you’re not seeing enough new patients; therefore, your marketing budget is tight. But remember – you get what you pay for.
Continue Reading →
7 September 2017
A New Way to Showcase Your 5-Star Reviews
Google just released a new feature that is giving local businesses in the U.S. an easy way to showcase all of those hard-earned 5-star Google reviews! Called Small Thanks with Google, it’s an easy-to-use platform that automatically creates beautiful high-resolution posters out of your 5-star Google reviews.
Continue Reading →
21 August 2017
Chiropractic Marketing for the New DC
Your practice is a place of healing, but it’s also a small business. And you’re going to face the same problem all small businesses face – getting customers. So, to get your chiropractic marketing started on the right foot, here are three important factors to consider.
Continue Reading →
15 August 2017
Chiropractic Practice Building Tip #5:
Understand the Real Source of New Patients
As you might expect, I get questions on how to build a practice almost every single day, from both clients and non-clients. But before I get into the actionable specifics of the answer I invariably give, I think it’s worth offering an important reminder. And that’s to become more mindful of the superior portion of the patient’s nervous system – the brain.
Continue Reading →