Get to Know the Author

Randi Grant

About
Randi Grant

High school English teacher turned writer and digital marketer who loves content creation, lead generation, A/B testing, and regular visits to the chiropractor.
chiropractic-storytelling-photography (1)

Randi Grant

12 July 2021

Use Professional Photography to Tell Your Chiropractic Story

Chiropractic marketing is about telling your practice story. Showing up authentic to attract like-minded patients. One of the most powerful ways to do this digitally is with high-quality photos on your practice website. And we’re not talking about high-quality stock photos. Prospective patients want to see you.

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google ads vs seo

Randi Grant

29 September 2020

Are Google Ads More Important Now Than SEO?

You may hear us talk about Google Ads for chiropractors a lot more these days. The reason? It’s not to “upsell ” you. Because, honestly, most of the money you spend goes straight to Google. The reason is that Google is continually evolving the search results, including ad placements and their prominence. Today, ad space […]

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PP blog post-calls

Randi Grant

14 July 2020

10 Lessons We Learned from Listening to 5,000 New Patient Calls

You’re used to us talking about website conversion because, well, that’s what we do. We turn website visitors into new patient leads who pick up the phone and call your practice.

But what happens when they call? It’s up to you and your office staff to…

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chiropractic-patient-waiting-room

Randi Grant

23 June 2020

The Best Way to Get New Chiropractic Patients Fast

Search engine optimization is a critical component of any successful, long-term digital marketing strategy. But it takes time. It’s a long-game to keep your website visible and ahead of your competition in the search engines.  So what do you do if you need patients now? The answer is Google Ads. Google’s pay-per-click (PPC) advertising platform, […]

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