Get to Know the Author

Randi Grant

About
Randi Grant

High school English teacher turned writer and digital marketer who loves content creation, lead generation, A/B testing, and regular visits to the chiropractor.
chiropractic website on laptop

Randi Grant

19 March 2025

Which Perfect Patients Plan is Right for Your Practice?

At Perfect Patients, we’ve developed a suite of website and digital marketing plans designed to align with your practice—wherever you are in your journey.

Continue Reading →
Man looking at computer, holding head

Randi Grant

3 March 2025

5 Branding Mistakes That Drive Patients Away (& How to Fix Them)

Is your chiropractic brand driving patients away? Discover five common branding mistakes—like outdated websites and generic messaging—and learn how to fix them to attract and retain more patients.

Continue Reading →
Dr. Krysti and child giving thumbs up

Randi Grant

12 February 2025

Building an Authentic Chiropractic Brand

Building a lasting chiropractic brand requires three key elements: putting patients first, sharing your core purpose, and maintaining consistent community visibility through events, partnerships, and service. Dr. Krysti Wick shares insights from 17 years of practice building and coaching over a thousand offices on how to create an authentic practice that makes a real impact in your community.

Continue Reading →
chiropractor working on digital marketing

Randi Grant

3 January 2025

New Year, New Patients: 5 Ways to Attract More Chiropractic Patients in 2025

The new year is a golden opportunity to attract new chiropractic patients, but you need a strong online presence to do so. Here are 5 actionable strategies to help you attract more new patients this year.

Continue Reading →
digital marketing during holidays

Randi Grant

4 November 2024

Chiropractic Marketing Strategies to Beat the Holiday Blues

Are you starting to notice a dip in appointments booked this month? Has the post-summer, back-to-school rush died down? You’re not alone. Here we offer five tips for keeping your schedule full during the holidays.

Continue Reading →
two people looking at their phones

Randi Grant

7 October 2024

Your Google is Not the Same as My Google: The Filter Bubble & How to Reach New Patients

Have you ever noticed that when you search for something on Google — whether it’s “chiropractor near me” or “best restaurant for breakfast“— your results can look very different from someone else’s? This isn’t a glitch; search engines and social media platforms are intentionally designed this way.

Continue Reading →