At Perfect Patients, we’ve developed a suite of website and digital marketing plans designed to align with your practice—wherever you are in your journey.
Continue Reading →Get to Know the Author

Randi Grant
3 March 2025
5 Branding Mistakes That Drive Patients Away (& How to Fix Them)
Is your chiropractic brand driving patients away? Discover five common branding mistakes—like outdated websites and generic messaging—and learn how to fix them to attract and retain more patients.
Continue Reading →Randi Grant
12 February 2025
Building an Authentic Chiropractic Brand
Building a lasting chiropractic brand requires three key elements: putting patients first, sharing your core purpose, and maintaining consistent community visibility through events, partnerships, and service. Dr. Krysti Wick shares insights from 17 years of practice building and coaching over a thousand offices on how to create an authentic practice that makes a real impact in your community.
Continue Reading →Randi Grant
3 January 2025
New Year, New Patients: 5 Ways to Attract More Chiropractic Patients in 2025
The new year is a golden opportunity to attract new chiropractic patients, but you need a strong online presence to do so. Here are 5 actionable strategies to help you attract more new patients this year.
Continue Reading →Randi Grant
4 November 2024
Chiropractic Marketing Strategies to Beat the Holiday Blues
Are you starting to notice a dip in appointments booked this month? Has the post-summer, back-to-school rush died down? You’re not alone. Here we offer five tips for keeping your schedule full during the holidays.
Continue Reading →Randi Grant
7 October 2024
Your Google is Not the Same as My Google: The Filter Bubble & How to Reach New Patients
Have you ever noticed that when you search for something on Google — whether it’s “chiropractor near me” or “best restaurant for breakfast“— your results can look very different from someone else’s? This isn’t a glitch; search engines and social media platforms are intentionally designed this way.
Continue Reading →