Get to Know the Author

Bill Esteb

About
Bill Esteb

Bill Esteb is a well known author and chiropractic advocate. He’s written 9 books about chiropractic care - from the patient’s point of view. He currently writes for Perfect Patients and Patient Media. Check out Bill’s work on Patient Media or connect with him on LinkedIn.
Product Vs. Service Smackdown!

Bill Esteb

20 January 2013

Product Vs. Service Smackdown!

As the professional practice website industry has matured over the years, several distinctions have emerged. The first, and probably the most significant is the difference between a website product and a website service.

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How to Become a Blogger

Bill Esteb

20 January 2013

How to Become a Blogger

Unleash some powerful SEO results by writing your own original blog posts. Simply deploy one or more of these three strategies.

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The Conversion Experience

Bill Esteb

13 December 2012

The Conversion Experience

Would you rather have 10 visitors to your site or 1,000 visitors to your site? Careful, this is a trick question!

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It’s a Scam!

Bill Esteb

12 December 2012

It’s a Scam!

Many of our clients have received unsolicited faxes from Internet Scammers who go by the name of DNS Services out of Vancouver, WA. It’s a scam!

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Everyone’s a Critic

Bill Esteb

7 November 2012

Everyone’s a Critic

Used to be that a poorly prepared meal, an inept roof repair or an arrogant doctor produced negative word of mouth only amongst the small circle of friends of the dissatisfied recipient. Those days are gone.

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Are You in No Man’s Land?

Bill Esteb

7 November 2012

Are You in No Man’s Land?

As search engine optimization becomes increasingly important to the performance of a chiropractic website, we’ve discovered an unfortunate phenomenon that affects about 12% of our clients. We call it the No Man’s Land Factor. Read on…

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